CRM helps enterprises, both large and small, develop a unique relationship with their customers, which further creates customer loyalty and retention. Thus, CRM is a management strategy that increases business profits since customer loyalty is a quality that affects a company’s revenue. 

For businesses communicating with their customers while maintaining scalability, a CRM tool offers a simple user interface. This also helps in collecting valuable customer information.

About Keap

Keap is an all-in-one sales and marketing software that is designed for the growing service-based businesses. It suits a variety of industries ranging from entrepreneurs and startups to more strong teams. 

The platform gathers and compiles the customer information and daily works in one place, thus freeing the administrators from repetitive tasks. They have more time and energy to focus on growing their business and delivering exceptional service.

Keap’s CRM For Help In Tracking Every Minute Detail

Keap helps enterprises improve their efficiency, and bring their services in-line with the demand of their clients. It comes with these state-of-the-art features:

●      Removing the dependency of business on spreadsheets

It is a tool that houses all client communication and activities in one place. 

●      No hassle of managing multiple inboxes

Businesses can automatically connect the Gmail or Outlook inbox to Keap to update their Keap contact records with every email message sent or received.

●      Personalized Communications for a prompt response to leads

Keap quickly responds to the incoming leads and existing contacts. It achieves this by sending personalized messages that drive action or sales. Businesses can:

#1 Set up a process to automatically send messages to new leads.

#2 Choose pre-written emails to save time.

●      Proper organization is the key

When a business is organized, the clients have a great experience. Keap allows administrators and IT Pros to keep all client interaction history compiled in one place. They can store client information, including:

#1 Contact info like name, email, social media details, phone number, address, birthday

#2 Any shared files, contract, proposals, documents, images, or folders

#3 History of all meetings, quotes, conversations, emails, payments, any logged notes

#4 Tags (for quick, easy categorization)

#5 Follow-up tasks

●      Master multitasking without trying

With Keap, businesses can personalize the messages and then time their communications to send when new leads come in. This, while they’re busy attending to other clients.

●      Collect the client data which is essential now

Businesses can use Smart Forms to collect the specific info they need immediately whenever a new lead is added.

Some Missing Features Which Can Take Keap’s Functionality To a Higher Level

It is crucial to look for the missing features whenever we want improvement. But first, let’s look at the features offered by Keap’s CRM:

Features Included:

● Calendar/Reminder System

● Email Marketing

● Lead Scoring

● Mobile Access

● Segmentation

● Task Management

● Marketing Automation Integration

● Quotes/Proposals

● Territory Management

Features Missing:

● Document Storage

● Internal Chat Integration

● Social Media Integration

Unprecedented Times Need Innovative Solutions

The impact of Coronavirus (COVID-19) continues to be felt across the world. Small and medium scale businesses are among those who are badly hit. The Keap team works with a purpose to help these small businesses succeed. So, they’ve launched several programs to help them keep going.

#1 Offering $100,000 Grant To Help The Continuity of Small Businesses

Keap created a $100,000 “Keep Going Fund” designed for small businesses that were severely hit by the Coronavirus (COVID-19). Whether customers or not, you can apply for the grant.

#2 Free Educational Webinars 

For nearly 20 years, Keap’s team is involved in teaching entrepreneur’s ways to get organized and how to grow their businesses by offering them insights on Lifecycle Marketing. These webinars are available free-of-cost.

#3 Growth Possibilities In The Business

Managers can undergo the Lifecycle Marketing Assessment to analyze the loopholes in their business. One of the best parts is that they can even interact with small business experts for strategies, absolutely free of any charges.

It Is Always ‘Customer First’ For Keap And The Infusionsoft Team

The Keap CRM team understands that now is the best time to work on your business. Automating business processes is one of the most crucial aspects. That is why Keap’s team is always ready to help the customers recieve the most out of Keap products.

#1 Free “Office Hours” with the experts

Keap customers can call to receive expert help with their execution and strategy. This service is available on the first-comer rule.

#2 “Automation Hour” for valuable customers

Automation is the game-changer for small and medium businesses. The partners can collaborate with our experts to hold a 5-part workshop for implementing automation.

Final Words

For businesses that accept that sales and marketing cannot be separate functions, but are a unified process, Keap is an option they must consider.

Larger or more traditional companies generally avoid this hybrid approach, since they deploy a separation between sales and marketing on a foundational level, where each department handles its area independently.

While this approach makes perfect sense for large enterprise users, small and medium businesses with less stringent requirements can reap benefits from an integrated solution like Keap.

If you have ever searched for online business models, you must have come across the term ‘Dropshipping.’ You must have also read about several online entrepreneurs earning a six-figure income per month using this model. If you want to join in on the fun, here is a brief introduction to dropshipping for beginners.

In this ecommerce business model, an online retailer sells products without maintaining an inventory. The supplier ships the product directly to the buyer when he receives an order.

In simple steps:

• The online seller has an online store (website).
• A customer purchases in the store.
• The online store directly forwards the order to the product supplier.
• The supplier ships the product to the customer. 

How to start

Starting a dropshipping business is easy, even for newcomers.

#1 Register your business: Firstly, you will have to decide how you want to register your business. Do you want a sole proprietor business, a partnership, or a company? Each has its ups and downs. You should also look into the laws of the country you live in as well as the tax systems. 

#2 Setup a web store: Next, you need to choose a platform on which you want to build your store. Some of the most popular platforms are Shopify and Squarespace. 

#3 Add products: Once you are done setting up the store, it’s time to add products to your store. The right choice of products can work wonders for you. 

Many suppliers provide a wide range of products for dropshipping businesses. Most of them will also take care of the shipping for you.

Spocket.co is an application that connects sellers with suppliers. It has a great selection of high-quality products at incredible prices. The app lets sellers choose products that they would like to sell in their stores. The app is also very easy to integrate with online stores in Shopify and WooCOmmerce.

Most of the products listed here are from suppliers in the EU and the US, but you may also find some suppliers from Australia and New Zealand. Sellers can thus choose suppliers based on their locations to speed up the delivery process. Sellers also have the option to search for products based on category, price, and even by keywords.

Sprocket also sends product samples to the sellers who are interested in quality control before putting a product on their store. This facility goes a long way to establish your store’s goodwill and increase customer retention and revisits.

For beginners in dropshipping, the app offers a 14 day trial period that lets them start using the services without any upfront payment.  In their starter plan, sellers can put up to 25 products from Spocket in their store. Moreover, there is no limit to the number of times a product can be ordered.

Sprocket also updates the inventory of the products in real-time. This feature helps prevent selling out of stock products that could cause massive confusion and payment issues.

Furthermore, in the Pro plan, Spocket provides branded invoicing for its products. This cool feature allows sellers to add a unique touch to their products, giving a more premium experience to the buyers and ultimately increasing customer satisfaction. 

Using applications like Spocket allows beginners in dropshipping businesses to expand their product list as well as their distribution channels. Also, the app helps with marketing campaigns leading to higher revenues for sellers.

#4 Payment gateway: And finally, you need to select a payment gateway to process transactions. Numerous payment gateways allow several ways for customers to pay. Each has their fees structure and can make a significant impact on the cash position of your business. 

Once you are done with the above steps, you must start to promote your store and try to generate as much traffic as possible. Beginners in dropshipping businesses should focus on organic traffic, meaning getting views directly through google search results.

Pros:

#1 Easy to set up: The dropshipping business is relatively simple to start and can be done quickly. There are very few administrative procedures and does not require much paperwork.

#2 Low risk: Minimal running costs reduce the chances of a massive loss in case the business does not sell many products. 

#3 Location: Being a completely online business model, a seller can manage the store from anywhere in the world.

#4 Flexibility: The store can be easily modified according to the latest trends. As there are many suppliers, it is possible to bring variety into the store while adding different products. 

Cons:

#1 Returns: Dealing with returns and exchanges can create liquidity problems. These tasks do not generate more revenue but require time.

#2 low margins: Usually, the profit margin in dropshipping is not as high as wholesale.

#3 Shipping delays: Shipping goods from far off countries can cause delays deterring the customers.

#4 High competition: As dropshipping is gaining popularity, more and more people are entering this market.

Success tips

Dropshipping for beginners can be confusing at first, as there are many critical concepts to understand. However, the following tips could make life a little easier.

#1 Select a niche: Choose a line of products that you understand well, and with relatively less competition. There are online tools that allow you to choose a niche with fewer competitors.

#2 Good suppliers: Only work with well-reputed suppliers with a proven track record and offer the right quality products.

#3 Focus on marketing: A good store is worthless without visitors. Market the store through various channels with a clear strategy.

#4 Innovate: Constantly monitor the market trends and try to adapt to what the people are buying. 

Conclusion

Dropshipping can be a very profitable business; however, many sellers jump into it without a good understanding of all the concepts. The business is easy to start but to succeed, you need to work as hard as any other work line. It requires a lot of patience and trying out different combinations of products to see what works.

Once you gain some practical experience, you will be able to make better choices for future ventures and work with stores on a bigger scale.   

If you’re not measuring your business, is it even worth doing? Tracking performance and plays a pivotal role when it comes to decision making in a company. 

Tracking stock, sales, orders, expenses, and creating massive spreadsheets is one of the best practices to understand where your business is heading, and what changes should you bring about.

Most marketers like to think of Google Analytics as the only website analytics tool. While we agree to its full-bodied platform and unrestricted use, there are way too many other tools that can compete with Google Analytics and complement its features at the same time.

LeadFeeder is one such sales and marketing tool which caters primarily to B2B businesses. With complete Google Analytics as well as email provider integrations, it offers you the most strategic information that you can use to nurture leads. 

Let’s dig in a little further and discuss the different features of LeadFeeder, its benefits, pricing, and more.

Quick Recap

LeadFeeder offers a comprehensive range of website tracking tools that help businesses in lead scoring, generation, filters, and automatic reporting.

It supports multiple integrations like email providers such as MailChimp and CRM integrations like Zoho, HubSpot, and Zapier. 

LeadFeeder Features

#1 Lead Insights And Scoring

LeadFeeder gathers all the data using Google Analytics and provides you with a robust database of contact details with little effort. It gives you valuable insight, but it also lets you see the visitor activity on your website, so you know the needs and interests of the user. 

Also, it automatically places your best leads at the top of your list, giving you an idea about where to put in your efforts and how. This is one basically by tracking the web activity of a lead and ranking the scores.

#2 CRM Automation 

With this feature, the tool automatically sends all your data to your existing CRM structure. This automatic lead sync with CRM can be extremely beneficial to enable your sales pipeline to work better and quicker.

#3 LeadFeeder Booster And Versatile Filtering

The LeadFeeder Booster pushes your daily incoming data to almost 12 times that of the normal. So, you get more and quality leads with the lead scoring, instead of struggling with ISPs or bots. 

You can also include filters to get regular feeds about companies, pages, or campaigns.

LeadFeeder Pricing

LeadFeeder has only two plans, one of which is free. The free version is a basic membership plan which only allows you to use limited features and only has a data retention of 3 days. You can list unlimited users but only up to 100 leads.

Premium: $55 per month

In the Premium plan, you can avail of all the features provided by LeadFeeder. You will have complete access to information here like:

• Company details: Location, industry, contact information, etc.
• Contact database: Leads information like email address and social profiles.
• Custom Feeds: Use attributes to segment companies or users.
• Visit Details: Visitor activity on your website.
• CRM integrations.
• Filters: Filter out relevant companies or data.
• Collaboration Tools: Assigning leads to salespeople.
• Imported Lists: Manage and monitor prospects with custom lists.

Bottom Line

Instead of providing you with aggregate data, LeadFeeder shows you what exactly is going on with your website. 

The various features like easy and multiple integrations, lead filtering, in-built lead scoring, import lists, only adds to the ability of a business to gather information about leads and prospects, better than before. 

Overview

Project management is one of the most in-demand skills today. More and more companies are diversifying their operations across teams spread all over the globe and need to coordinate better their efforts to increase their productivity. 

Monday.com is one such application that allows teams to collaborate on projects even while working remotely. This tool enables project managers to track their projects and adhere to project timelines effortlessly. It also helps with resource planning and project budgeting.

About the company

Monday.com is an Israeli startup founded by Roy Mann, a former gaming entrepreneur, and Eran Zinman, head of RnD at  Conduit Mobile. They were on a quest to find a way to keep employees engaged in rapidly scaling companies, without losing their productivity.

In mid-2018, they raised a third round of $50 million funding, taking their total valuation at around $500 million (pre-money), nearly five times their value from a year ago.

The company has faced some mockery over their choice of name, but the founders believe that they can change the way the world looks at this particular day of the week.

Today, the firm claims to serve clients from 201 different industries and 141 different countries. They have offices in New York as well as Tel Aviv and are expanding at a formidable pace.

Features

The most distinguishable feature of Monday.com is its user-friendly interface that provides seamless access to different parties to a variety of information clearly and concisely. 

Employee onboarding is simple, and the learning curve is quite flat. Users usually get hands-on with the different tools in a short time.

The dashboard displays the progress of each task and the overall project progress. It offers widgets to visualize data better while allowing data integrations from different sources. It is also possible to make different dashboards for clients or separate teams.

There are also many project budgeting tools available like time and expense tracking, resource management, the cost to completion tracking, and many more. Users also benefit from a Gantt chart with color-coding, milestone tracking, capacity monitoring, task management, and dependency tracking features.

Monday.com also allows integrations with several other tools and platforms like Google Calendar, Google Drive, Dropbox, Pipedrive, JIRA, Trello, Zapier, and many others.

Overall, this is a feature-packed application with a wide range of tools to serve various industries and firms of all sizes.

Support and community

The company has a good knowledge base to help its clients get started. The topics range from basic operational questions to billing related inquiries. There is also a support section dedicated to its mobile app. Users can find an extensive list of articles and can navigate using a search bar.

 They also provide video tutorials on some of the most common topics. Furthermore, they also do webinars and online knowledge sharing sessions to enhance the customer experience.

Moreover, there are community forums where users interact with others and find a solution to some of their problems.

Pricing

Plan	Price	Features
Basic	$8USDPer-user/monthTotal$39 Billed annually	Unlimited free viewers unlimited boards over 20 column types iOS and Android app kanban view embedded forms 5 GB file storage 1-week activity log1 board per dashboard to-factor authentication Self-serve knowledge base 24/7 customer support
Standard	$10USDPer user/monthTotal$49 Billed annually	Everything in Basic plus  50 GB file storage Unlimited activity log  Timeline view  Calendar view  Map views  Advanced search  Forms customization  4 guests billed as 1 user  250 actions/month (Integrations +   automation) 3 boards per dashboard
Pro	$16USDPer user/monthTotal$79 Billed annually	Everything in Standard plus  Time tracking  Chart view  Formula column  Custom tags  Private boards  2500 actions per month (Integrations +   automation) 10 boards per dashboard Google authentication
Enterprise	Contact the company	Everything in Pro plus  Single Sign-On (Okta, One   login, Azure AD, Custom SAML)  Audit log  Session management HIPAA Compliance 99.9% uptime SLA  Advanced account  permissions  250,000 actions (Integrations +   automation) 25 boards per dashboard tailored onboarding

For more than 200 users, the client needs to contact the sales team to get a price.

Pros and cons

Pros	Cons
Clean interface	Per user pricing makes it expensive
Gantt chart	Mobile app can be better
Templates save a lot of time	Need more integrations
Great for creating pulse boards
Customizable views for pulse boards

Conclusion

Monday.com is a powerful tool, especially for small to medium-sized companies. The modern and feature-rich platform will help improve internal communication ease collaboration on a broader scale.

Web conferencing or webinars have quickly gained popularity in this new age business and marketplace. Webinars have also become an excellent tool for marketing and sales while building and engaging the audience in content.

GoToWebinar is one of the first choices for people who opt for webinars for different ventures. It focuses mainly on a one-way presentation rather than an interactive one like in web meetings. 

As per sources, GoToWebinar hosts over 2.7 million webinars every year.

Webinars have revamped online events into a more engaging and exciting experience for users. GoToWebinar follows a simple routine to set up and pull off an excellent webinar experience for the attendees. 

It starts with a plan, then moves to draw the crowds by promoting, next is to engage the attendees by making it fun-packed, and then convert wherein making use of the previous events to engage more viewers. Lastly, it analyses the performance and generates reports for creating a better experience in the following events.

GoToWebinar provides services to a few notable names like Gainsight, Unbounce, Ontario Systems, and Vyond. 

In this review, let’s take a look at all the features GoToWebinar has to offer, from event management to internal communications. 

#1 Plan

GoToWebinar aims to set up the whole conferencing process without any hassle, or misses. You can check a desired date for the webinar on its dashboard. You can not only view every webinar but also adjust the date settings if required.  

It also allows flexible scheduling wherein you can set up a one-time event or a series of on-demand events. To further make the process smooth, there are set templates where you can choose the settings as in your past webinars and proceed for the new events.

#2 Promote

With custom webinar invitations, automated email reminders, and registration pages, promoting an event has never been easier. You can add your brand colors, change your channel page as per requirement, or even create a questionnaire for the registrants. 

Further, you can also capture the information of the registrants for future event invitations. 

#3 Engage

The easy to use webinar platform lets you add all the fun back to the webinars. With fully interactive features, it keeps the attendees glued for longer. The engagement dashboard keeps an eye on the progress of the invitations, while the presenter webcams allow you to add a personal touch to the video webinar services. 

The surveys and polls keep the audience glued with their questionnaires and live results.

#4 Convert

You can expand your reach of the webinar by merely sharing it online. The CRM integrations in GoToWebinar makes transferring the data of your attendee a simple step without any hassle.

You can also use pre-recorded events to gain more viewers and manage everything from a single panel.

#5 Analyze

After the event, you can analyze the data of your attendees. At the same time, you can generate reports like attendee reports to know their experience. The event analytics, on the other hand, provides you with a complete overview of how your webinars have performed. 

Pros and Cons

Pros:

• Reporting key metrics
• Seamless registration
• Pre-recorded events or webinars
• Integration compatibilities
• Automated email reminders for webinars
• Attendee report generation
• Affordable, value for money

Cons:

• Outdated interface
• Requires third-party integrations

In GoToWebinar, the conference is controlled by one person for the audience. Participation in it is also limited to only voice conferencing without any video options. In the same manner, GoToWebinar does not support desktop or document sharing as well.

Just as there are many features unavailable in GoToWebinar, there are also features that make it more suitable in certain situations than GoToMeeting or other video conferencing tools. For instance, GoToMeeting only supports up to 26 participants and no more in a single conference, whereas GoToWebinar allows up to 1000 participants which can go further in premium plans and events.  

Do you feel your monthly sales have been slow lately and need a boost? Having a sales process that is well-structured is crucial for the growth of a business. 

While a regular check on churns and refunds is one of the ways to deal with low sales, building a good sales funnel is another. 

There are way too many reasons why you should consider a sales funnel builder for your business. Whether in terms of profit, sales automation, or any other, sales funnels are exceptionally helpful in the overall potential of a business. 

One important thing to consider, though, when incorporating sales funnels, is its metrics. Knowing the potential, you must invest in a process that is but obvious before you start working with them.

Sales Funnel Metrics

#1 Entry Point Number: The number of potential customers entering the sales funnels in a given time. A defined number is crucial, no matter which way the customers come in.

#2 Conversion Rates: A quick check on all leads’ conversion rates, including new, existing, cold, and interested. 

#3 Approximate Sales: the value generated at the end of your sales funnel equally crucial in the expansion of sales. 

#4 Duration Of Process: Calculate the approximate time a lead takes to convert into a buyer. Keeping a check on this can help you understand the underlying issues and adapt or change accordingly.

Now that you know the basics of sales funnels, we check which sales funnel builder will be the aptest for you. Again, things to consider before choosing a sales to funnel are the product you are selling, budget, and other additional items.

In this article, we have reviewed five of the top sales funnel builders that are doing great and have exception market reviews. 

Top 5 Sales Funnel Builders

#1 ClickFunnels

Almost handmade for small to medium size businesses looking for a systematic and organized sales funnel builder. 

ClickFunnels has a decent user-friendly interface, which is great for both newbies as well as experienced businesses. The handy templates are a real timesaver where you can simply customize it aligning it to your business objectives and adding content likewise.

Coming to its primary features, it has a drag and drop editor, email automation, analytics dashboard, several sales funnel templates, A/B split testing on your landing pages (unlimited), opt-in forms and pop-ups, and also social media campaigns.

ClickFunnels also allows you to opt for a few add-ons with its highest plan, the Etison Suite. It provides auto-responder series, STMP and other billing integrations, a flexible segmentation, priority templates, unlimited affiliates, and commission plans. However, ClickFunnels has a significant drawback that is also to be considered, which is the lack of CRM and management functionalities.

ClickFunnels Pricing

Given the number of features, ClickFunnels is slightly on the expensive side. It has three different subscription plans.

• Starter: $97 monthly
• Platinum: $297 monthly
• Collective: $1497 monthly

Pros:

• It has easy data tracking or analytics
• An all-in-one tool
• Wide range of integrations

Cons:

• Expensive
• Limited funnels in basic plans
• Some users complain regarding the user-friendliness or interface

#2 GetResponse

With tons of features, GetResponse is no doubt of the most affordable and easy to use sales funnel builders. It has a seamless interface to work your way with it. 

GetResponse has an easy and quick sales funnel builder which can be set up in just a matter of minutes. With the automated sales funnel generators, the process of selling or recover orders is extremely easy. 

A few of its features include unlimited funnels, email marketing tools, sales page templates, contact imports, analytic and social integrations, email scheduling, webinar support, and CRM or team management. It also offers a unique online store, which even helps you sell physical products. 

One exciting feature in GetResponse is the email inspector, which lets you view how your emails appear on different browsers as well as devices. 

GetResponse Pricing

GetResponse offers four different subscription plans which are affordable and pretty decent. Each of the plans has a different set of features that come with it. You can also check out the free trial version for 30 days to get the hang of the tool before investing in it.

• Basic: $15 monthly
• Plus: $49 monthly
• Professional: $99 monthly
• Enterprise: Custom Quote 

Pros:

• Spam testing
• Easy to use interface
• Subscriber list automation

Cons:

• Landing pages are sometimes tricky to customize
• Import issues
• Poor deliverability test

#3 LeadPages

LeadPages is a perfect sales funnel software for beginners or small-sized businesses. It allows you to create appealing custom designed webpages, to encourage users or visitors to hover longer on the website than the usual. 

Coming to its features, LeadPages is more oriented towards a better conversion rate, optimized templates, and other SEO features. The pre-made landing page templates and designs make it extremely easy to work on them. Also, unlike many other similar software, the templates are well-built and come pre-incorporated with images and different marketing strategies. 

Also known as the ‘Conversion ToolKit,’ LeadPages offers tools like alert bars, website builders, Facebook ad creators, opt-in, pop-up forms, and a vast number of integrations. You can either use LeadPages as a complete website or only as a sales funnel, both ways it works exceptionally well.

LeadPages Pricing

The features in each of the membership plans in LeadPages becomes better as you go higher the rates. It is billed annually and allows a 14-day free trial option as well. 

• Standard: $25 monthly
• Pro: $48 monthly
• Advanced: $199 monthly

Pros:

• Wide range of templates
• Several integrations
• User-friendly interface

Cons:

• Slightly high on budget
• Users complain of bugs and poor experience
• Limited template customization options

#4 ThriveThemes

ThriveThemes offers an array of designer themes for WordPress and several additional features to enhance the engagement and performance of the website. It is quite a conversion-friendly sales funnel with pretty affordable pricing, given the number of features it provides. 

ThriveThemes houses features that include mailing lists, landing page templates, A/B testing for sales pages, drag and drop editor, quizzes, testimonials, online courses, as well as countdown campaigns. 

It provides access to a massive number of websites all in a single toolbox. A few of the standard features in its themes are page generators like opt-in forms or even legal pages. Various plugins only expand the functionality of the tool, and also a dashboard where you can easily configure or manage your products and settings.

ThriveThemes Pricing

As of now, ThriveThemes has 19,135 active members. Each of the two membership plans allows a different set of features and are charged on an annual basis.

• Thrive Membership: $19 monthly
• Agency Membership: $49 monthly

Pros:

• Affordable
• Good documentation and knowledgebase
• Allows extensive customization of templates
• A/B testing mechanisms
• Several tool integrations

Cons:

• You need to buy external solutions like payment carts
• Slow website
• Third-party plugins not allowed

#5 ConvertKit

ConvertKit has an entirely different approach when it comes to nurturing your prospects into the marketing or sales funnel. It primarily targets creating a valuable audience, which can significantly help a business grow. 

ConvertKit is perfect for professional bloggers with extensive features like the auto-responder, visual automation editor, tags and segments, embedding options, email editor, subscriber management, segmentation, and various forms and landing pages. Also, it allows multiple integrations to connect to other tools like Shopify, Crowdcast, and Teachable.

Besides providing a landing page and form templates, ConvertKit also allows a whole new set of advanced features, including automatic emails to new subscribers, text alteration, and even content change for return visitors. It has newly added a feature that lets you choose the action you would like when a user fills in a form. 

One of the primary benefits of using ConvertKit is its analytics. It gives you a complete overview of how the various aspect of your marketing process is performing, be it email marketing, landing pages, or other forms. 

ConvertKit Pricing

Each of the plans in ConvertKit has a different set of features catering to different goals. The free version helps you have a trial run if you want to go for the higher plans.

• Free version
• Complete: $29 monthly

Pros:

• Allows tags and segmenting
• WordPress integration
• Visual automation builder
• Flexible user subscriptions

Cons:

• Poor templates and designs
• Limited A/B testing 
• Lacks customization of templates

Bottom Line

Sales funnels are super crucial for any ecommerce venture, but what’s more important is to know which funnel will work best for your business.

In this article, we have listed all significant and salient features of the best-performing tools in the market and pricing options. These platforms aim to ease your process of sales funnel building while generating better and more leads.

Even in 2020, email marketing is 40 times more effective than social media marketing. 

However, creating custom emails with striking designs is not easy and takes a lot of work. Using the right software will enable you to cut down on design time and make the process easier. This is where GetResponse comes in.

Poland-based GetResponse is one of the world’s most popular email marketing suites with over 350,000 users, and the company delivers more than one billion permission-based emails every month. 

In this review, we’ll go over all of the software’s features in detail and take a look at its plans and pricing. Weighing out the pros and cons should help you figure out if the software is right for you.

Features

Autoresponders

These are e-newsletters you can send to your subscribers at intervals of your choosing. You can set them up to go out when someone signs up to your mailing list, and also program an autoresponder to deliver a discount code to a user a week after they sign up. 

You can also set up action-based autoresponders that go out on the user’s birthday or after a transaction.

Marketing Automation

You can create automation workflows that instruct the software what to do if a user clicks on a specific link or opens some offer. 

Pushing users to conversion will no longer need human intervention, and with automation workflows, you can convert even when you’re asleep.

Templates

The 500+ templates are presented in easy-to-understand categories, and finding the right one for your niche will be easy.

All the templates are entirely customizable – you can change fonts, images, and even entire layouts to meet your needs.

Also, all email designs – the ones you create from scratch and using a template – are responsive and will look good on every screen regardless of its size.

Analytics

Email open rates, click-through rates, and unsubscribe rates are only some of the features GetResponse offers. 

Features like one-click segmentation enable you to identify the subscribers that did not engage with your email. You can try engaging these users again using a different version of the newsletter.

The “metrics over time” feature helps you figure out exactly when your subscribers take action on your emails and time your emails based on this information.

The software enables you to add some tracking code to your post-sales page and figure out how well your campaign is performing.

You can also find insightful information about individual subscribers (like where they signed up from) from your email list!

Pricing

GetResponse offers four plans: Basic, Plus, Professional, and Enterprise. Plans start at $15/month and go up to $1,199/month. 

The Basic plan comes with all the essentials: email marketing tools, autoresponders, landing pages, automation templates, Facebook Ads, and more. It only features one sales funnel, though. 

The Plus plan includes automation builders and webinars and comes with additional sales funnels. It also expands user access.

The Professional plan removes any bounds from the previous plan, and you get access to unlimited automation builders, sales funnels, and webinar funnels, and you can also host paid webinars.

The Enterprise plan is for businesses with an email list of over 100,000 subscribers. Enterprise account holders get a dedicated account manager and IP address and more extensive features.

Pros And Cons

PROS	CONS
Easy-to-use tracking tool	No refunds whatsoever
No message limits	Sign-up glitches
Google Analytics integration	Can’t view individual subscriber profiles

—

GetResponse is a cost-effective email marketing suite that helps you design, analyze, and manage your email marketing campaign. 

The robust automation features, effective sales funnels, and 24/7 support make it worth the money.