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Gorgias Review- Awesome Customer Service Made Easy for Online Stores

Gorgias Review

Sometimes it becomes quite challenging to keep all the user probes in a centralized manner. Also, handling FAQs, opening, and closing of tickets manually can be a little time-consuming. That’s where Gorgias comes in. 

Gorgias is a software that has emerged as the one which can help you in guaranteed customer satisfaction. It is a complete support service for your online store. 

With Gorgias, you can have all your communications from the comfort of your home or office. You can even automate customer interactions. 

Users will get a seamless solution to their queries directly via Gorgias without hitting your official website. And it will be a chance for you to increase your sales by turning visitors to customers too. 

Moreover, Gorgias has a unique feature with which you can estimate the total sales increase generated by customer support. 

Gorgias’ central vision is to provide advanced customer support to growing eCommerce brands to raise their customer support interactions. 

You can automate customer support, such that the repetitive questions that people ask will be answered automatically. In this way, your customer support will also somewhat take care of your marketing and, increasing the overall profit share.

The Shopify Support  

Gorgias is an all-rounder for Shopify. Right from personalization to handling day to day tasks, Gorgias gives ideal support to Shopify.

Gorgias for Shopify provides cloud storage where all the customer history and their order detail are stored. This means you do not need to request for customer details over and over again. 

Also, Gorgias has an automated user tracking system to get the user detail within a single click. It makes it extremely easy to store a user’s complete data in their database, which further improves customer and support interaction.

Keeping customer details handy, it becomes effortless to keep track of the same customers’ future order details.

Gorgias uses advanced artificial intelligence and machine learning algorithms to clearly understand users’ intent by the tone of their question and replying to them accordingly.

Also, with this advanced technology, it helps to prioritize the user queries based on their intent. For example, the replies’ sequence is as follows- urgency, tracking updates, and return policies.

The Magento Stack 

Retrieving data directly from Magento’s website, Gorgias provides instant reply to all the queries. The accuracy of Gorgias in this process is what makes it a world-class customer support.

It is difficult for an eCommerce website to personalize all the user data in a particular format. This is what Gorgias is providing to its client. Right from the first name to address and order details, Gorgias stores it all on their cloud in a well-formatted manner.

With all the data intact at a single place, customer response time becomes negligible. 

Stats show that Gorgias has automated 40% of Magento’s customer response. The common questions that people reiterate repetitively are responded to with the automated response system.

Again, with the AI and machine learning techniques, it understands customer queries’ intent and responds accordingly, thus decreasing the overall response time.

Fetching accurate data from the Magento site, Gorgias has significantly increased its overall sales as well.

Pricing

Gorgias avail four different kinds of plans as per user specifications that are:

Basic ($50 Per Month)

Gorgias resolves up to 350 tickets per month with the basic plan and charges $25 extra for the next 100 tickets. This plan includes live chat support, automated rules, and unlimited user support with Shopify interaction.

Pro ($250 Per Month)

It provides up to 2000 tickets resolution per year and $23 extra for the next 100 tickets. 

Along with services included in the basic plan, it additionally provides Magento support, customer satisfaction survey, additional 50 integration, and overall revenue statistics.

Advanced ($625 Per Month)

With 6000 monthly ticket resolution and $14 for extra 100 tickets, it also provides services similar to the Pro plan and additionally provides a specialized support executive for customer queries.

Enterprises (Customized Price Point)

In this package, Gorgias tries to turn every customer query resolution into a sales opportunity. 

With custom ticket volume, you will get all the services mentioned in the Advanced list with 600 integrations and customer service in the Enterprises plan. 

Final Thoughts

Gorgias helps in optimizing your customer service like no other. With automated responses to providing a unified customer service, Gorgias does an excellent job in pushing sales. 

Although it does not have a trial version, the basic plan is good enough for a quick experiment to know if the tool really works out for you. 

You can also receive your second month of Gorgias for free. Just sign up with your email here, and you’ll be invited for a complimentary demo and a second free month on the Gorgias team

Boost Client Engagement With A ‘CRM-Meets-Email Marketing’ Solution From Keap

CRM helps enterprises, both large and small, develop a unique relationship with their customers, which further creates customer loyalty and retention. Thus, CRM is a management strategy that increases business profits since customer loyalty is a quality that affects a company’s revenue. 

For businesses communicating with their customers while maintaining scalability, a CRM tool offers a simple user interface. This also helps in collecting valuable customer information.

About Keap

Keap is an all-in-one sales and marketing software that is designed for the growing service-based businesses. It suits a variety of industries ranging from entrepreneurs and startups to more strong teams. 

The platform gathers and compiles the customer information and daily works in one place, thus freeing the administrators from repetitive tasks. They have more time and energy to focus on growing their business and delivering exceptional service.

Keap’s CRM For Help In Tracking Every Minute Detail

Keap helps enterprises improve their efficiency, and bring their services in-line with the demand of their clients. It comes with these state-of-the-art features:

●      Removing the dependency of business on spreadsheets

It is a tool that houses all client communication and activities in one place. 

●      No hassle of managing multiple inboxes

Businesses can automatically connect the Gmail or Outlook inbox to Keap to update their Keap contact records with every email message sent or received.

●      Personalized Communications for a prompt response to leads

Keap quickly responds to the incoming leads and existing contacts. It achieves this by sending personalized messages that drive action or sales. Businesses can:

#1 Set up a process to automatically send messages to new leads.

#2 Choose pre-written emails to save time.

●      Proper organization is the key

When a business is organized, the clients have a great experience. Keap allows administrators and IT Pros to keep all client interaction history compiled in one place. They can store client information, including:

#1 Contact info like name, email, social media details, phone number, address, birthday

#2 Any shared files, contract, proposals, documents, images, or folders

#3 History of all meetings, quotes, conversations, emails, payments, any logged notes

#4 Tags (for quick, easy categorization)

#5 Follow-up tasks

●      Master multitasking without trying

With Keap, businesses can personalize the messages and then time their communications to send when new leads come in. This, while they’re busy attending to other clients.

●      Collect the client data which is essential now

Businesses can use Smart Forms to collect the specific info they need immediately whenever a new lead is added.

Some Missing Features Which Can Take Keap’s Functionality To a Higher Level

It is crucial to look for the missing features whenever we want improvement. But first, let’s look at the features offered by Keap’s CRM:

Features Included:

● Calendar/Reminder System

● Email Marketing

● Lead Scoring

● Mobile Access

● Segmentation

● Task Management

● Marketing Automation Integration

● Quotes/Proposals

● Territory Management

Features Missing:

● Document Storage

● Internal Chat Integration

● Social Media Integration

Unprecedented Times Need Innovative Solutions

The impact of Coronavirus (COVID-19) continues to be felt across the world. Small and medium scale businesses are among those who are badly hit. The Keap team works with a purpose to help these small businesses succeed. So, they’ve launched several programs to help them keep going.

#1 Offering $100,000 Grant To Help The Continuity of Small Businesses

Keap created a $100,000 “Keep Going Fund” designed for small businesses that were severely hit by the Coronavirus (COVID-19). Whether customers or not, you can apply for the grant.

#2 Free Educational Webinars 

For nearly 20 years, Keap’s team is involved in teaching entrepreneur’s ways to get organized and how to grow their businesses by offering them insights on Lifecycle Marketing. These webinars are available free-of-cost.

#3 Growth Possibilities In The Business

Managers can undergo the Lifecycle Marketing Assessment to analyze the loopholes in their business. One of the best parts is that they can even interact with small business experts for strategies, absolutely free of any charges.

It Is Always ‘Customer First’ For Keap And The Infusionsoft Team

The Keap CRM team understands that now is the best time to work on your business. Automating business processes is one of the most crucial aspects. That is why Keap’s team is always ready to help the customers recieve the most out of Keap products.

#1 Free “Office Hours” with the experts

Keap customers can call to receive expert help with their execution and strategy. This service is available on the first-comer rule.

#2 “Automation Hour” for valuable customers

Automation is the game-changer for small and medium businesses. The partners can collaborate with our experts to hold a 5-part workshop for implementing automation.

Final Words

For businesses that accept that sales and marketing cannot be separate functions, but are a unified process, Keap is an option they must consider.

Larger or more traditional companies generally avoid this hybrid approach, since they deploy a separation between sales and marketing on a foundational level, where each department handles its area independently.

While this approach makes perfect sense for large enterprise users, small and medium businesses with less stringent requirements can reap benefits from an integrated solution like Keap.

Dropshipping for Beginners: Everything you Need to Know

Spocket

If you have ever searched for online business models, you must have come across the term ‘Dropshipping.’ You must have also read about several online entrepreneurs earning a six-figure income per month using this model. If you want to join in on the fun, here is a brief introduction to dropshipping for beginners.

In this ecommerce business model, an online retailer sells products without maintaining an inventory. The supplier ships the product directly to the buyer when he receives an order.

In simple steps:

  • The online seller has an online store (website).
  • A customer purchases in the store.
  • The online store directly forwards the order to the product supplier.
  • The supplier ships the product to the customer. 

How to start

Starting a dropshipping business is easy, even for newcomers.

#1 Register your business: Firstly, you will have to decide how you want to register your business. Do you want a sole proprietor business, a partnership, or a company? Each has its ups and downs. You should also look into the laws of the country you live in as well as the tax systems. 

#2 Setup a web store: Next, you need to choose a platform on which you want to build your store. Some of the most popular platforms are Shopify and Squarespace. 

#3 Add products: Once you are done setting up the store, it’s time to add products to your store. The right choice of products can work wonders for you. 

Many suppliers provide a wide range of products for dropshipping businesses. Most of them will also take care of the shipping for you.

Spocket.co is an application that connects sellers with suppliers. It has a great selection of high-quality products at incredible prices. The app lets sellers choose products that they would like to sell in their stores. The app is also very easy to integrate with online stores in Shopify and WooCOmmerce.

Most of the products listed here are from suppliers in the EU and the US, but you may also find some suppliers from Australia and New Zealand. Sellers can thus choose suppliers based on their locations to speed up the delivery process. Sellers also have the option to search for products based on category, price, and even by keywords.

Sprocket also sends product samples to the sellers who are interested in quality control before putting a product on their store. This facility goes a long way to establish your store’s goodwill and increase customer retention and revisits.

For beginners in dropshipping, the app offers a 14 day trial period that lets them start using the services without any upfront payment.  In their starter plan, sellers can put up to 25 products from Spocket in their store. Moreover, there is no limit to the number of times a product can be ordered.

Sprocket also updates the inventory of the products in real-time. This feature helps prevent selling out of stock products that could cause massive confusion and payment issues.

Furthermore, in the Pro plan, Spocket provides branded invoicing for its products. This cool feature allows sellers to add a unique touch to their products, giving a more premium experience to the buyers and ultimately increasing customer satisfaction. 

Using applications like Spocket allows beginners in dropshipping businesses to expand their product list as well as their distribution channels. Also, the app helps with marketing campaigns leading to higher revenues for sellers.

#4 Payment gateway: And finally, you need to select a payment gateway to process transactions. Numerous payment gateways allow several ways for customers to pay. Each has their fees structure and can make a significant impact on the cash position of your business. 

Once you are done with the above steps, you must start to promote your store and try to generate as much traffic as possible. Beginners in dropshipping businesses should focus on organic traffic, meaning getting views directly through google search results.

Pros:

#1 Easy to set up: The dropshipping business is relatively simple to start and can be done quickly. There are very few administrative procedures and does not require much paperwork.

#2 Low risk: Minimal running costs reduce the chances of a massive loss in case the business does not sell many products. 

#3 Location: Being a completely online business model, a seller can manage the store from anywhere in the world.

#4 Flexibility: The store can be easily modified according to the latest trends. As there are many suppliers, it is possible to bring variety into the store while adding different products. 

Cons:

#1 Returns: Dealing with returns and exchanges can create liquidity problems. These tasks do not generate more revenue but require time.

#2 low margins: Usually, the profit margin in dropshipping is not as high as wholesale.

#3 Shipping delays: Shipping goods from far off countries can cause delays deterring the customers.

#4 High competition: As dropshipping is gaining popularity, more and more people are entering this market.

Success tips

Dropshipping for beginners can be confusing at first, as there are many critical concepts to understand. However, the following tips could make life a little easier.

#1 Select a niche: Choose a line of products that you understand well, and with relatively less competition. There are online tools that allow you to choose a niche with fewer competitors.

#2 Good suppliers: Only work with well-reputed suppliers with a proven track record and offer the right quality products.

#3 Focus on marketing: A good store is worthless without visitors. Market the store through various channels with a clear strategy.

#4 Innovate: Constantly monitor the market trends and try to adapt to what the people are buying. 

Conclusion

Dropshipping can be a very profitable business; however, many sellers jump into it without a good understanding of all the concepts. The business is easy to start but to succeed, you need to work as hard as any other work line. It requires a lot of patience and trying out different combinations of products to see what works.

Once you gain some practical experience, you will be able to make better choices for future ventures and work with stores on a bigger scale.   

A2 Hosting Review: 2020’s Best Web Hosting Service?

With hundreds of web hosts offering feature-rich website hosting for low prices, finding a reliable web hosting service is no longer difficult.

But A2 Hosting claims to offer up to 20 times faster web hosting than other web hosts.

Is the service really that fast? More importantly, is it reliable enough to pay for?

We will go over all of A2 Hosting’s features and plans and weigh out the pros and cons to find out.

A2 Hosting Features

Excellent Uptime

A2 Hosting promises 99.9% uptime on all of their plans, which is super impressive considering the aggressive pricing.

Fast Loading Speeds

The company uses SSD-powered Turbo Servers, which enables even the biggest websites to load quickly.

Getting your website on their SwiftServer cloud hosting platform improves uptime, and since the platform works in conjunction with Cloudflare CDN, loading speeds are also improved.

24/7 Support

A2 Hosting’s support team, nicknamed the Guru Crew, is available for assistance every day of the week, throughout the year.

Backups

A2 Hosting uses RAID 10 configurations to back up their clients’ websites and data. They boast a quadruple redundant network, which means you’ll never have to worry about losing your site or data.

Premium Developer Tools

You can opt to get your hands on the latest developer tools available for web hosting with A2 Hosting. Their servers are PHP 7 compatible, which is a huge plus.

Free SSL and SSH

The free SSL certificates ensure that your website is secure, and SSH comes pre-enabled for free, and you won’t need to enable it separately.

The intuitive control panel gives you easy access to all of these features.

A2 Hosting Pricing

They offer four different plans, each with different pricing tiers.

Shared Hosting

Shared hosting plans are A2 Hosting’s most affordable plans

Pricing starts at $2.99 per month, giving you access to 100GB of SSD space for one website, and free site migration features.

There are three more tiers, with hosting prices going up to $14.99 a month, that gives you access to additional features like the ability to host unlimited websites, automatic backups, website staging support, and a website builder.

VPS Hosting

Virtual Private Server hosting is right for websites that attract more traffic. A2 Hosting offers three different VPS hosting plans: Core VPS, Managed VPS, and Unmanaged VPS.

Core VPS plans start at $25/month and give you access to a managed server with root access.

Managed VPS plans also start at $25/month, but no root access is given with the managed server.

Unmanaged VPS plans are much cheaper, starting at $5/month, but you must only get these if you have previous experience with web hosting and related tools.

Reseller Hosting

If you’re a website designer or developer, you can get reseller hosting at $9.80/month to ensure that the website you designed loads fast. 

Fast speeds do half the selling for you.

Dedicated Hosting

Dedicated hosting is right for enterprises looking to outsource their hosting. There are three plans: unmanaged, managed, and managed with root access.

These are the most expensive plans A2 Hosting offers, with plans starting at $99.59/month.

Pros and Cons

Pros

  • 24/7 support
  • Many different plans – finding the perfect one is easy
  • Award-winning hosting
  • 100% carbon neutral hosting

Cons

  • Only two data centers – USA and UK
  • A tad bit more expensive than the competition

Is It 2020’s Best Hosting Service?

Cheaper web hosting does exist – with Bluehost offering shared plans at $2.75/month, and Hostinger pricing their plans at $0.99/month.

However, A2 Hosting strikes the right balance between speed, features, and reliability, making it worth the slightly extra cost.

Regardless of what type of website you have, or how much traffic you attract, I can confidently recommend A2 Hosting.

The Power of One: Freshworks Community

Freshworks

As we set out to build the Freshworks Community, the scope of our mission became larger, more encompassing. Sure, we would have our customers on Freshworks Community but what about the others? Surely there are other businesses working toward similar goals and tackling similar challenges as us and our customers.

Doing business is no longer about merely selling products or services. Businesses are now geared towards nurturing lasting relationships and creating meaningful experiences—it’s the age of the experience economy.  Across businesses, jobs and industries, many of us work hard to deliver valuable experiences to our customers. Here’s an opportunity for us to share, learn from each other, and belong.  

THE POWER OF COMMUNITY

Launching the first-of-its-kind platform from Freshworks—the Freshworks Community. A platform for CX, ITSM, marketing, and sales stars to network, share and solve challenges. This global community is the ideal place to share best practices, learn from one another, inspire, and encourage peers so we can all become better together. 

The three pillars of Freshworks Community 

  • Engage
    Build connections that count. Engage with leaders and visionaries in your industry as well as with leading professionals from around the world. 
  • Educate
    Learn from the best and pay it forward. Trade ideas, actionable insights, tips and tricks, and ask questions to help create a great customer experience. 
  • Empower
    Share lessons, seek answers and meet your peers! The stage is open for discussions, debates, and finding solutions to the most challenging and interesting questions.

So here we are. NETWORK, LEARN, and GROW with Freshworks Community. Join us in our mission and be part of a group of people determined to make the world a happier place. 

QuickBooks Review 2020

Quick books


QuickBooks is an excellent accounting tool for small scale businesses that helps in accepting business payments, manage bills, etc. QuickBooks can be combined with various web-based features like e-payments, online banking, mapping features, etc. The QuickBooks online service requires the user to pay a monthly subscription fee in exchange for secured login. 

As per May 2014 reports, QuickBooks has recorded with 624,000 subscribers. 

QuickBooks Pro can be installed locally, whereas QuickBooks online is cloud-based. The QuickBooks Pro is suited for small and medium-sized businesses with extensive features and sound accounting. It is an excellent software accounting tool for fewer than three users. 

The QuickBooks Pro requires:-

  • 2.4 GHz processor.
  • Minimum 4 BG RAM.
  • CD-ROM drive
  • 1280 x 1024 screen resolution.

On the other hand, for large-scale businesses, QuickBooks Premier or QuickBooks Enterprise is a better choice. Both of these are installed locally and have more users with industry-specific features. However, it is unsuitable for business with simple accounting and for companies that require a cloud-based accounting system.

According to the latest statistics, QuickBooks has more than 80% of the market share, with more than 2.55 million subscribers worldwide.

Coming to the accounting method, QuickBooks has been rated one of the best for its outstanding accrual and cash-basis accounting. However, QuickBooks Pro can sometimes be challenging to use as compared to other competitor tools.

Moving on to the features, QuickBooks offers a range of features to its users. While some are specific to the plans, some are standard for all. Let’s take a quick look at the features QuickBooks provides.

#1 Home – QuickBooks Pro is different from the cloud-based accounting system. Sections for vendors, customers, employees, banking, and company are separated and available on the homepage. 

The icons and arrows help users to identify the flow of accounting. On the left side of the homepage, QuickBooks allows you to have quick access to your favorite sections. 

#2 Dashboards – the Insight chart on the dashboard helps to have an overall view of the company’s business.

#3 Invoicing – QuickBooks has six templates and a few customizing template options for invoicing. You can easily customize the font, color, themes as per your choice. You can attach files and discount notes to invoices and share them via email.

#4 Estimates – QuickBooks offers four templates that convert estimates into invoices. 

#5 Contact management – QuickBooks helps track the records of customers, vendors, and employees and their general information. You can also create a customer-specific to-do list to view their contact history. 

#6 Lead management – it also helps users in drawing leads and retains the information for later use.

#7 Expense tracking – QuickBooks also helps its user to collect band feeds, bank statements while also categorizing the transactions into various sections and sets.

#8 Chart of accounts – The chart of account can be customized accordingly to business preferences or can be imported too.

Pros and Cons of QuickBooks

Being one of the most popular small-scale accounting services, QuickBooks provides specific packages from basic to premium inventory management. 

As with any other system, there are certain pros and cons of the software, which gives you a clear idea if you should choose QuickBooks over other solutions. 

Pros:

  • Easy to use and efficient in inventory management
  • Well categorized accounting reports
  • Flexible compatibility with third-party applications
  • Affordable 

Cons:

  • No direct professional support
  • Limitations in the number of users
  • Instability of application and crashes
  • Lacks of custom reports other than accounting
  • No industry or business-specific features like barcode scanning, lot tracking, etc.

One of the primary reasons why users choose to opt for QuickBooks is its ability to integrate. It not only makes exporting data to tax preparation programs but also makes bookkeeping and paperwork a simple matter of time. While hiring an accountant is a good option, the new-age bookkeeping has its own advantages. 

LeadFeeder Review: 2020 Website Visitor Tracking Software

leadfeeder

If you’re not measuring your business, is it even worth doing? Tracking performance and plays a pivotal role when it comes to decision making in a company. 

Tracking stock, sales, orders, expenses, and creating massive spreadsheets is one of the best practices to understand where your business is heading, and what changes should you bring about.

Most marketers like to think of Google Analytics as the only website analytics tool. While we agree to its full-bodied platform and unrestricted use, there are way too many other tools that can compete with Google Analytics and complement its features at the same time.

LeadFeeder is one such sales and marketing tool which caters primarily to B2B businesses. With complete Google Analytics as well as email provider integrations, it offers you the most strategic information that you can use to nurture leads. 

Let’s dig in a little further and discuss the different features of LeadFeeder, its benefits, pricing, and more.

Quick Recap

LeadFeeder offers a comprehensive range of website tracking tools that help businesses in lead scoring, generation, filters, and automatic reporting.

It supports multiple integrations like email providers such as MailChimp and CRM integrations like Zoho, HubSpot, and Zapier. 

LeadFeeder Features

#1 Lead Insights And Scoring

LeadFeeder gathers all the data using Google Analytics and provides you with a robust database of contact details with little effort. It gives you valuable insight, but it also lets you see the visitor activity on your website, so you know the needs and interests of the user. 

Also, it automatically places your best leads at the top of your list, giving you an idea about where to put in your efforts and how. This is one basically by tracking the web activity of a lead and ranking the scores.

#2 CRM Automation 

With this feature, the tool automatically sends all your data to your existing CRM structure. This automatic lead sync with CRM can be extremely beneficial to enable your sales pipeline to work better and quicker.

#3 LeadFeeder Booster And Versatile Filtering

The LeadFeeder Booster pushes your daily incoming data to almost 12 times that of the normal. So, you get more and quality leads with the lead scoring, instead of struggling with ISPs or bots. 

You can also include filters to get regular feeds about companies, pages, or campaigns.

LeadFeeder Pricing

LeadFeeder has only two plans, one of which is free. The free version is a basic membership plan which only allows you to use limited features and only has a data retention of 3 days. You can list unlimited users but only up to 100 leads.

Premium: $55 per month

In the Premium plan, you can avail of all the features provided by LeadFeeder. You will have complete access to information here like:

  • Company details: Location, industry, contact information, etc.
  • Contact database: Leads information like email address and social profiles.
  • Custom Feeds: Use attributes to segment companies or users.
  • Visit Details: Visitor activity on your website.
  • CRM integrations.
  • Filters: Filter out relevant companies or data.
  • Collaboration Tools: Assigning leads to salespeople.
  • Imported Lists: Manage and monitor prospects with custom lists.

Bottom Line

Instead of providing you with aggregate data, LeadFeeder shows you what exactly is going on with your website. 

The various features like easy and multiple integrations, lead filtering, in-built lead scoring, import lists, only adds to the ability of a business to gather information about leads and prospects, better than before. 

SEMrush Review: 2020

semrush

When you think of the next best tool to improve your digital business, particularly SEO or keyword research, SEMrush covers all the aspects. SEMrush is known for its merit in extending intelligence data to companies for a concise overview of its site audits, website traffic, links for building SEO, rank, lead generation, and more. 

Speaking in numbers, SEMrush claims over 5 million users, 140 geodatabases, 710 million domains, and more than 18 billion keywords. With all competitive features, SEMrush is a trusted tool for renowned brands like Booking.com, eBay, Quora, and HP. 

In this article, we will walk through the extensive features of SEMrush, its pros, and its cons.

Main Features Of SEMrush: 

#1 Analytics Reports

 

Organic ResearchIn this report, you can view your competitor’s strategies, link building, and best keywords, and discover new competitors. 

  • Advertising Research

It lets you monitor the landing pages and ad copies and check the competitors’ keywords and ad budgets.

  • Display Advertising Tool

This tool gives you an overview of the competitors’ strategies, new publishers, and also provides audience insights to target the right audience.

  • Backlinks

SEMrush allows users to have a complete overview of a company’s backlink profile. It primarily uses the database, which has trillions of backlinks and helps to spot any domain that mentions your website. 

  • Keyword Research

SEMrush lets you find the right PPC and SEO campaigns while exploring the global markets.

  • Product Listing Ads

Here you can view your competitor’s best performing product listing ads. 

  • Traffic Analytics

SEMrush reveals the overall performance and traffic of your website in this section. This opens up new avenues to check for potential customer behaviors and leads.

  • Market Explorer

Set your website’s benchmarks here by analyzing the different niches and markets for each.

#2 SEMrush Tools

SEMrush offers its customers a range of tools to combine, cross, and evaluate data to make comparisons with competitor domains, generate reports, search keywords, check CPC, or even research topics.

  • Keyword Difficulty

SEMrush helps you find the right keywords which have lesser competition. It also lets you determine the keyword difficulty almost instantly with its SEMrush Keyword Difficulty tool.

  • Domain vs. Domain

SEMrush lets you compare and visualize data of domains to check the unique or common keywords.

  • Charts

The Charts offer a complete overview of your strengths and weaknesses in the business. Not only that, but you can also identify your competitors with the key visibility indicators.

  • My Reports

You can gather all your data in the My Reports section. You can also custom-build, manage, and share your reports regularly with the schedule feature.

  • Keyword Magic Tool

SEMrush offers more than 20 million keyword ideas to choose from. These keywords are segmented in different groups according to the relevant topics. You can also export these keywords to the other tools in SEMrush. 

  • CPC Map

You can check your average Cost-Per-Click across regions, compare it with search volumes, and explore the competition both local and global.

  • SEO Writing Assistant

You also have an SEO writing assistant to fine-tune your content and optimize it with better applicable keywords. 

  • Topic Research

SEMrush allows you to create a content plan using information like most searched for headlines, popular topics, and other analyzes.

#3 Monthly Pricing

SEMrush offers three subscription plans and has an Enterprise solution that is custom and can be adjusted as per business needs. You can go for a plan depending on the scope and size of your business.

  • Pro: $99.95 
  • Guru: $199.95
  • Business: $399.85

Pros:

  • Competitive organic research
  • Keywords are research-specific
  • Strategic advertising
  • Expands the reach of social media
  • Audit for backlinks

Cons:

  • Sometimes a little too technical
  • Does not have white-label reports
  • Traffic volume accuracy 

Final Thoughts

There is no doubt SEMrush is one of the easiest and comprehensive organic research tool. With smooth analytical features and extraordinary SEO strategies, you can probably give this tool a try with the free trial options on Pro and Guru Plans.

Monday.com Review: Excellent Hands-on Project Management

Monday.com


Overview

Project management is one of the most in-demand skills today. More and more companies are diversifying their operations across teams spread all over the globe and need to coordinate better their efforts to increase their productivity. 

Monday.com is one such application that allows teams to collaborate on projects even while working remotely. This tool enables project managers to track their projects and adhere to project timelines effortlessly. It also helps with resource planning and project budgeting.

About the company

Monday.com is an Israeli startup founded by Roy Mann, a former gaming entrepreneur, and Eran Zinman, head of RnD at  Conduit Mobile. They were on a quest to find a way to keep employees engaged in rapidly scaling companies, without losing their productivity.

In mid-2018, they raised a third round of $50 million funding, taking their total valuation at around $500 million (pre-money), nearly five times their value from a year ago.

The company has faced some mockery over their choice of name, but the founders believe that they can change the way the world looks at this particular day of the week.

Today, the firm claims to serve clients from 201 different industries and 141 different countries. They have offices in New York as well as Tel Aviv and are expanding at a formidable pace.

Features

The most distinguishable feature of Monday.com is its user-friendly interface that provides seamless access to different parties to a variety of information clearly and concisely. 

Employee onboarding is simple, and the learning curve is quite flat. Users usually get hands-on with the different tools in a short time.

The dashboard displays the progress of each task and the overall project progress. It offers widgets to visualize data better while allowing data integrations from different sources. It is also possible to make different dashboards for clients or separate teams.

There are also many project budgeting tools available like time and expense tracking, resource management, the cost to completion tracking, and many more. Users also benefit from a Gantt chart with color-coding, milestone tracking, capacity monitoring, task management, and dependency tracking features.

Monday.com also allows integrations with several other tools and platforms like Google Calendar, Google Drive, Dropbox, Pipedrive, JIRA, Trello, Zapier, and many others.

Overall, this is a feature-packed application with a wide range of tools to serve various industries and firms of all sizes.

Support and community

The company has a good knowledge base to help its clients get started. The topics range from basic operational questions to billing related inquiries. There is also a support section dedicated to its mobile app. Users can find an extensive list of articles and can navigate using a search bar.

 They also provide video tutorials on some of the most common topics. Furthermore, they also do webinars and online knowledge sharing sessions to enhance the customer experience.

Moreover, there are community forums where users interact with others and find a solution to some of their problems.

Pricing

PlanPriceFeatures





Basic



$8USDPer-user/monthTotal$39
Billed annually
Unlimited free viewers
unlimited boards over 20 column types
iOS and Android app
kanban view
embedded forms
5 GB file storage
1-week activity log1 board per dashboard to-factor authentication
Self-serve knowledge base
24/7 customer support



Standard



$10USDPer user/monthTotal$49
Billed annually
Everything in Basic plus 
50 GB file storage Unlimited
activity log 
Timeline view 
Calendar view 
Map views 
Advanced search 
Forms customization 
4 guests billed as 1 user 
250 actions/month (Integrations +   automation)
3 boards per dashboard



Pro



$16USDPer user/monthTotal$79
Billed annually
Everything in Standard plus
 Time tracking 
Chart view
 Formula column 
Custom tags 
Private boards 
2500 actions per month (Integrations +   automation)
10 boards per dashboard
Google authentication






Enterprise






Contact the company
Everything in Pro plus
 Single Sign-On (Okta, One   login, Azure AD, Custom SAML) 
Audit log 
Session management
HIPAA Compliance 99.9% uptime SLA
 Advanced account  permissions 
250,000 actions (Integrations +   automation) 25 boards per dashboard
tailored onboarding

For more than 200 users, the client needs to contact the sales team to get a price.

Pros and cons

ProsCons
Clean interfacePer user pricing makes it expensive
Gantt chartMobile app can be better
Templates save a lot of timeNeed more integrations
Great for creating pulse boards
Customizable views for pulse boards

Conclusion

Monday.com is a powerful tool, especially for small to medium-sized companies. The modern and feature-rich platform will help improve internal communication ease collaboration on a broader scale.

GoToWebinar 2020 Review

Web conferencing or webinars have quickly gained popularity in this new age business and marketplace. Webinars have also become an excellent tool for marketing and sales while building and engaging the audience in content.

GoToWebinar is one of the first choices for people who opt for webinars for different ventures. It focuses mainly on a one-way presentation rather than an interactive one like in web meetings. 

As per sources, GoToWebinar hosts over 2.7 million webinars every year.

Webinars have revamped online events into a more engaging and exciting experience for users. GoToWebinar follows a simple routine to set up and pull off an excellent webinar experience for the attendees. 

It starts with a plan, then moves to draw the crowds by promoting, next is to engage the attendees by making it fun-packed, and then convert wherein making use of the previous events to engage more viewers. Lastly, it analyses the performance and generates reports for creating a better experience in the following events.

GoToWebinar provides services to a few notable names like Gainsight, Unbounce, Ontario Systems, and Vyond

In this review, let’s take a look at all the features GoToWebinar has to offer, from event management to internal communications. 

#1 Plan

GoToWebinar aims to set up the whole conferencing process without any hassle, or misses. You can check a desired date for the webinar on its dashboard. You can not only view every webinar but also adjust the date settings if required.  

It also allows flexible scheduling wherein you can set up a one-time event or a series of on-demand events. To further make the process smooth, there are set templates where you can choose the settings as in your past webinars and proceed for the new events.

#2 Promote

With custom webinar invitations, automated email reminders, and registration pages, promoting an event has never been easier. You can add your brand colors, change your channel page as per requirement, or even create a questionnaire for the registrants. 

Further, you can also capture the information of the registrants for future event invitations. 

#3 Engage

The easy to use webinar platform lets you add all the fun back to the webinars. With fully interactive features, it keeps the attendees glued for longer. The engagement dashboard keeps an eye on the progress of the invitations, while the presenter webcams allow you to add a personal touch to the video webinar services. 

The surveys and polls keep the audience glued with their questionnaires and live results.

#4 Convert

You can expand your reach of the webinar by merely sharing it online. The CRM integrations in GoToWebinar makes transferring the data of your attendee a simple step without any hassle.

You can also use pre-recorded events to gain more viewers and manage everything from a single panel.

#5 Analyze

After the event, you can analyze the data of your attendees. At the same time, you can generate reports like attendee reports to know their experience. The event analytics, on the other hand, provides you with a complete overview of how your webinars have performed. 

Pros and Cons

Pros:

  • Reporting key metrics
  • Seamless registration
  • Pre-recorded events or webinars
  • Integration compatibilities
  • Automated email reminders for webinars
  • Attendee report generation
  • Affordable, value for money

Cons:

  • Outdated interface
  • Requires third-party integrations

In GoToWebinar, the conference is controlled by one person for the audience. Participation in it is also limited to only voice conferencing without any video options. In the same manner, GoToWebinar does not support desktop or document sharing as well.

Just as there are many features unavailable in GoToWebinar, there are also features that make it more suitable in certain situations than GoToMeeting or other video conferencing tools. For instance, GoToMeeting only supports up to 26 participants and no more in a single conference, whereas GoToWebinar allows up to 1000 participants which can go further in premium plans and events.